Starting a website is a fun and interesting way to promote your business. In fact, these days it goes beyond that to the point of being an absolute necessity. The reason for this is that our increasingly global economy has opened up to the Internet. After all, the Internet has turned communication into a fast, cheap, and far-reaching experience. A business in England can sell to customers in the United States as easily as if it were a local store at the mall with the right web tools in place. And it is so important that you choose the right web tools to launch your online website or business because attention spans are short and competition is fierce. If you are facing daily challenges in getting yourself established, the last thing you need to worry about is if your website is visible to the public or not. That’s why that it is vital to choose a web hosting plan that is right for you. Two of the best are either the cloud hosting or shared hosting options.

These options share many things in common, but before you pick one over the other, it is important to become aware of the benefits and drawbacks. How are they similar? How are they different? For starters:

1. Cloud hosting and shared hosting plans are economic. With cloud hosting, you are not dependent on one server, but on a cluster of servers called “clouds.” On the other hand, shared hosting is when a variety of websites sit on one server together. In both cases, you the consumer have the power to pay for only the amount of resources that you need. While shared hosting is generally cheaper, cloud hosting provides you with more options. For instance:

2. Cloud hosting allows you to use a variety of technologies. Since clouds are formed from multiple servers, you have the opportunity to work with a variety of different file formats and web tools that may not be available in a shared hosting environment. In other words, you could use .php and .asp files on the same site because the servers work together in providing you with more choices to develop your site.

3. Cloud hosting and shared hosting handle traffic differently. With shared hosting you may not be able to handle surges in traffic and web activity. The upside of this is that it can keep your costs under control. The downside is that it may mean your site temporarily loses its functionality. With cloud hosting, spikes in traffic are easy to handle, because you have a network of servers working for the stability of your site and others within the cloud.

Before you determine which of these options is better for you, you should take a hard look at your goals and motivations. Are you in business to make money, or are you simply looking for a place to indulge your passions? Do you foresee a large community of followers and/or customers, or is personal expression the key? The most powerful choice is not always the best. Determine where you stand and where you hope to be, and make a decision that best suits those needs.

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